Saturday, 29 February 2020

The importance of a good website design

For a person familiar with web design process is easy to build a website with a corporate web design for your business, but to build a website which will transform the visitor in customer is slightly more complicated, because there are some steps a designer has to follow to be sure that your business is well represented online. Many web design companies still use templates from the internet to build a website, this happens maybe because the client want so, having a limited budget, or because the web design company is not based on professionalism.

Templates from the internet can be used for blogs or for personal sites, but for a business, for a reputed company it is recommended to have a professional website based on corporate web design with a unique CMS platform or an authentic design applied on current platforms such as Magneto, Wordpress, Drupal, Joomla etc.

Why shouldn’t use a template from the internet for our website?

The answer is simple: It is used by thousands more people and it often happens that the visitor to see that template somewhere else. And so, the professionalism of our business felt in the visitor eyes. An authentic website design not only denotes professionalism, but it also can be created to guide the visitor to our goal.

If we want a website with a professional web design then we have to appeal to an experienced web design company. This ensures us that the website will be unique, accessible to anyone and meets all the visitor needs and even ours.

The best way to build a website for your business is to plan ahead the purpose of the website, what kind of visitors is targeting, which would be the message sent to visitors and how should it look – per ensemble. After you set all this, all you have to do is to contact a professional web design agency to build you a nice website with a corporate web design as a reputed company deserve.
The author of this article is named Joshua and he works on a web design agency specialized on corporate web design. It's an artistic person who sees in design..a lifestyle.
Article Source:
http://www.articlebiz.com/article/1051588202-1-the-importance-of-a-good-website-design/

Integrate custom bots, automate conversations, and increase customer satisfaction with Chatbots

With our solution, and with the help of bot developers, you can create custom, quick reply buttons.

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Instagram for Business - Ultimate Beginner's Guide

Friday, 28 February 2020

Business Networking Tips for Beginners

A business networking event is a good opportunity to introduce your business, create new connections and find future business partners. Effective networking includes building lasting relationships, establishing a good reputation and sharing relevant information and knowledge with other business owners of their industry.

Networking also involves a learning gradual process and requires attention, patience, consistency, organisation and persistence. If you want to be join a business networking event and find new opportunities for your business, consider the following helpful tips:

#1 Participate

Business networking won’t be networking without your participation. If you want to become good at networking, you must spend some time and effort in joining business networking events and interacting with entrepreneurs in your niche. Networking also requires consistency, and attending meetings regularly brings the best results.

#2 Extend Help

The best way to build a good impression and establish credibility is to help others find new customers. This is also a good reminder that networking is based both on giving and receiving. If you are willing to provide others with the help and mentor ship that they need, you will also receive it in return. This is the concept of good business referrals.

#3 Appreciate Networking

It is important to recognize networking as a valuable opportunity to help your business grow and succeed. If networking is not working out the way you hoped, it’s a good idea to re-evaluate your strategy. Perhaps you are not approaching enough people, or maybe you spend too much time talking and not enough time listening at networking events? Do not hesitate to ask others for advice to help you make the most of networking events.

#4 Express Yourself

Showing your unique identity can help others distinguish yourself among your peers and will ensure they will remember you. At networking events, showing your interest in others is as important as expressing yourself. When talking to others, it is a good idea to explain what sets your business apart from others.

#5 Say Thank You

Saying "thanks" a basic way of showing appreciation. If you happen to receive assistance or advice from a fellow entrepreneur or business owner, don’t forget to thank your new contact for the help they provided. Showing your appreciation for others’ input is an important step in building lasting collaborations.

Learning effective networking strategies does not happen overnight. If you would like to gain experience in business networking in Sydney, we can help! At BxNetworking, our meetings are structured to ensure a collaborative and friendly environment. We set the tone for relaxed and friendly interactions because we believe that your engagement and curiosity is the best way to maximize opportunities in business networking.
Welcome to BxNetworking! We are a growing business networking community and provide Business and Education Events in Australia. Book a meeting or become a member today! - www.bxbusinessnetworking.com.au
Article Source:
http://www.articlebiz.com/article/1051649482-1-business-networking-tips-for-beginners/

Search Engine Optimization(SEO) - Advanced SEO - 2019

I will explain to you about these types of image search engines Optimization(SEO) mentioned above in detail on my future post and many more things about Advanced SEO.

Read full article...

How to Use Instagram (2020 Beginner's Guide)

Thursday, 27 February 2020

How To Develop A Brand Strategy

Why Brand?

Branding is a marketing technique that has the potential to elevate your business to the top.

It involves helping your customers to form a recognizable association with you.

Link your business with a design, logo, slogan, and/or color and observe the positive results.

Brands create a feeling of familiarity. If customers have seen your logo, insignia, or company name, they are more likely to continue to select your product or service. Also, they are more apt to suggest them to others. Referrals through word of mouth can be an extremely powerful form of advertising.

A brand helps possible customers remember your business. People may know little about your philosophy or reputation. However, if they can recognize your brand, the chances are greater that they will do business with you. Branding creates a memory in the mind of the public.

When the public remembers your brand and familiarizes themselves and others with it, they will come back. Customers are more likely to remain devoted to your business and are apt to buy further products or services from you based on the brand of the initial product with which they had success.

People are willing to pay more for products or services that they highly regard. This means that customers are likely to pass up cheaper prices with competitors if your brand has made a positive impression on them. If clients believe in your product, they will pay for it.

When you have distinguished your business through branding, the marketing has the capability of becoming so profound, that little else is necessary. Developing your brand takes time and effort, but after it has been solidified, and after customers have had the chance to identify with it, your sales can increase naturally. You won’t have to spend as much time planning marketing strategies to attract the public.

Personal Branding is about honing your skills, narrowing your focus, and getting clear on what you’re passionate about.
Branding is not just about you being better than your competition. It’s about getting your prospects to choose you as the ONLY solution to their problem.

Initial Steps of Branding Yourself
Branding is much more than just a thoughtful logo or slogan and it’s more than just a unique color scheme. Below are the initial steps that need to be taken in order to start your successful brand image.

Step 1: Examine the Competition

One of the keys to creating a successful brand image is to separate yourself from your competition. You will need to know how consumers see your competition. You need to recognize how your competitors differentiate themselves from others. Also, you should know your competitor’s strengths and weaknesses. Your business can benefit from knowing this information by learning from their weaknesses, and learning how to differentiate your company from the competition.

Step 2: Identify Your Strengths

Now that you know your competition’s weaknesses you can begin to focus on your company’s strengths. Perform a target market analysis, learn from it, and use it to your advantage. This is a useful tool to confirm your company’s strengths are in fact important to your target market. Once you’ve realized your strengths, and what strengths are important to customers, you can think about ways to successfully market these to the public and involve them in your branding campaign.

Step 3: Know Your Customer

Learn more about the customer. Know their purchasing behavior. How often do they buy? Do they buy only during sales or promotions? Do they buy an array of products or services or just a select few? These are questions you should ask to better market to your customers. Also, know your customer’s lifestyles, needs, mindsets, and attitudes. Knowing and working with these personality traits are also key to marketing success.

Step 4: Be Your Brand

Make sure your company truly represents what your brand identifies you with. For example, if one of the traits your brand identifies your company with is politeness, be polite. This means every employee from the receptionist all the way up to the CEO needs to live your brand.

Personal Branding for Success

Everyone is not your buyer. There may be a mass amount of people that purchase your product, but that’s not everyone. Dig deep and research your audience. Find the answers to these questions: What are their spending habits? Values? Concerns? Needs? How does your product/service fit into their life?

By answering these direct questions you will begin to win over your key customer. The closer the focus the more connected the buyer will feel with your brand. You want them to think that you designed the brand specifically for them.

It is imperative when communicating that you exchange information about the product, in the same way, your buyer talks. For example: if they are high class, intelligent and money filled speak to them with sophistication and parallel their first-class style. Or for the free-spirited young adults don’t confuse them with big words, or Robert Frost like metaphors; simply connect with your audience on their level.

Employees, community members, friends, and clients must know the personality of your business. Everyone needs to be familiar with and carry out the persona inside the brand. Some great ways to do this are to hire those you believe already possess the desired traits, company parties, being a part of community events, and relaxed company meetings on implementing the brand through its employers.

Next, use your brand, logo, and tagline on company material. These are web sites, marketing, advertising, public relations, e-mail, letterheads, business cards, and product packaging. Place your brand on any objects related to your products or services.

Society is always changing. With that said, it’s important to evaluate and re-evaluate your brand. Simple changes without changing the overall message are needed to survive. Grow with and ahead of your buyer. Don’t let your brand get left behind

Your brand is what makes your business unique. It’s what sets you apart from all those other businesses out there who do what you do.

One important part of branding is the image you yourself portray. Developing a likable personal brand is essential for succeeding. If you want to rise to the top of your particular arena, you need to first be able to sell yourself to your potential customers.

Think about it. Would you rather do business with a person who smiles and comes across as friendly or with one who snarls and ignores you? The first impression a potential customer receives is from you. Make it a good one.

How can you accomplish this?

1) Become an expert source.

2) Become a great communicator. Research shows communications skill is the top determinant for upward social and professional mobility.

3) Draft a marketing plan for yourself annually, and review it quarterly. Include specific goals, strategies, action steps, and a timetable.

4) Develop an ‘elevator speech." Within the time that it takes an elevator to travel one floor – about 60-seconds – be able to deliver a succinct description of what you do, how you do it differently, and the benefit it provides.

5) Build your Rolodex. Make new business contacts and stay in touch with them. Most people with powerful brands have powerful friends.

6) Balance your individual style with clothing that will appeal to those you are trying to impress.

7) Learn good business and social etiquette. Buy elegant personal stationery and send hand-written notes.

8) Give something back. Giving your time, talent, and money to charitable causes is a brand-builder especially when it complements your brand strategy. Find a cause you are passionate about.

Your personal brand is one of your greatest business assets. Put as much time and effort into it as you do in branding your product. In the end, if you can’t sell yourself, you’ll find it nearly impossible to sell your product.

Here Are Five Great Benefits Of Personal Branding

*One of the greatest benefits to you of having a strong brand is that it creates a sense of individuality and "separateness" in the marketplace so that your clients are able to easily differentiate your company from your competitors.

*The goal of personal branding is to be known for who you are as a person and what you stand for. Your brand is a reflection of who you are, your opinions, values, and beliefs that are visibly expressed by what you say and do, and how you do it.

*The branding process allows you to take control of your identity and influence the perception others will have about you and the services you offer.

*A strong personal brand will enable you to effortlessly attract clients and opportunities. You will position yourself in the mind of your marketplace as THE service provider of choice to dominate your market and command higher fees – work less and make more!

*Establish yourself as an expert and become a celebrity in your area of specialty. Gain name recognition in your area of expertise where it counts the most – in your customer’s mind. Make a lasting impression and be super-rewarded for your individuality.

Trust, respect, and admiration will follow when your name and message are embedded repeatedly into the consciousness of your target market. You will be perceived as an expert the more you are visible to your target audience. Your brand will propel you to the top in your marketplace.

Promoting Your Brand

Remember the importance of branding. If you haven’t already initiated a brand for your company, now might be just the time. Use these simple techniques in the promotion of your special brand

Make your brand as unique as possible. Catch the eye of the public by creating something different- something that people have not yet seen. Instead of doing what has already been done, go the opposite direction and be creative. Don’t forget the legal dangers of copyright infringement related to borrowing or stealing from another firm’s design.

Display stability. Take time in the development process to establish your brand and accomplish the look you really want. It’s better to spend sufficient time in the beginning fine-tuning your design to the desired outcome, rather than to play with it after it’s been revealed to the public. Changing your brand, and all that’s involved with it, including colors, slogans, logos, and tag lines, doesn’t support an image of reliability and long-lastingness

Stability should be maintained with branding. If you have integrated a brand into your company’s marketing, then use it all over the place. It should appear on all of your marketing materials, business cards, web site, and printed items. The same is true for your packaging. Your brand should appear on all of your products. .

Give your brand away to the public with diverse promotional products. You can help your brand to saturate the consumer population by handing out precious, yet low-cost, items. Promotional products encourage possible customers to keep in mind your brand and your gift every time they are used. Consider useful devices such as letter openers, flashlights, first aid kits, and CD cases.

Brands are an extremely effective marketing tool. When working with your concept, consider the above to ensure the development of an effective brand.

If your online marketing material stimulates an image in your mind that is just not you, likely you’ve been trying to model your approach after someone else or you’ve been using work produced by someone else without giving them the benefit of knowing you, learning your approach, sharing your ideas and interjecting your personality into the material.

So, what’s the solution?

The solution to this dilemma is to be yourself and let your personality show through in your online marketing materials.

If you are writing a blog entry in the midst of a snowstorm and it is "a bit nippy outside" don’t hesitate to say so. When you let your personality shine your image will be your own, not one you have crafted that will change from day to day depending upon what you have read most recently.

There’s lots of talk about branding in regard to online marketing. The basic principles of branding are to decide on the image you wish to portray and what message you want to drive home.

While some people could write a book on how to brand your business, there are really only a handful of factors to consider – your image, your purpose, and your message. The purpose of a brand is to craft something that will stick in the minds of people and help them to remember your business.

Creating and building a strong brand does not have to compromise your personality. The only real decision is whether you want to be casual or professional. In the world of online marketing, retaining your personality and your identity will go far in branding your business. You’ll be much happier with the long-term effects of your online marketing if you don’t try to be someone you are not. Be yourself and have fun.

Top 10 Internet marketing jobs in India in 2018

CROs help inbound marketer create dedicated landing pages for each and every campaign.

Read full article...

Facebook Ads Tutorial 2020 - How to Create Facebook Ads For Beginners (COMPLETE GUIDE)

Wednesday, 26 February 2020

Steps To Create A Perfect Social Media Profile For Your Business

Steps to Create a Perfect Social Media Profile For Your Business.

The first step of creating the best possible social media profile for your business would be to understand what needs to be done on the social media website where you are opening the same. The first name that comes to mind in this regard is that of Facebook. You can use Facebook Pages to promote your brand on this particular platform. The following elements need to be there on your Facebook Page:

profile photo

hours of operation

wall or cover photo

type of business

page name

a business summary

location

After this, you have to provide a call to action. This would be followed by verification of your Facebook Page. Setting up your business profile on Instagram You should start the process of creating a business profile for your organization on Instagram by beginning with a business account profile. You can convert it later on to a business page. There are a few things that you need to create such an account. They may be enumerated as below:

logo

the URL (uniform resource locator) of your website

a description of your business

social accounts

After you have established your basic business account you would have to change it to a business page. For this, you would have to fill out the profile of that particular page. There are a few steps that are necessary for that process.

Setting up your business profile on LinkedIn

To start a company page on your personal LinkedIn profile you would have to choose a tab named Work, which is located at the right corner at the top. At the very end of that list, you would find an option named Create a Company Page. In this case, you need to provide the following:

URL of your company page

logo

description of your company

a cover image

Some conditions also have to be fulfilled by your personal account. Not every personal account on LinkedIn is allowed to create a company page.

Setting up your business profile on Twitter

There are a few things that you need to provide when you are opening a business profile on Twitter. They may be enumerated as below:

profile picture

username

header photo

description

Since your company is in the public domain you might as well get verified by Twitter as well. This would take things a few notches higher.

Conclusion

In the end, it is all about creating a great first impression on people who are using that particular social media website. You need to approach social media wisely and then it can be a fun, profitable, and rewarding experience for you. The first step in these cases is to be careful while filling out your profiles. You need to think of them as landing pages for your company. You need to keep in mind that for many people this could be the first time they see your brand. It has the potential to create a lasting impression. So, you need to take as much time as you want to.
Check Our Website To Know More About Social Media Tips. https://www.gbim.com/services/social-media-marketing-services-mumbai/
Article Source: http://www.ArticleBiz.com

4 High-Quality Yoast SEO Alternatives for WordPress SEO

Many of these plugins also include import/export tools to help you move between different SEO plugins - so even if you started out on Yoast SEO, you still have your asphalt driveways.

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2020 Facebook Business Page Tutorial (For Beginners) Step by step

Tuesday, 25 February 2020

Email etiquette nightmares we could all do without

Ah, email, the time saving tool that swept in and blasted letter-writing out of the water with its exceptional speed and efficiency. Or, at least, that’s how it felt back in the 90s.

The trouble with email is that it arrived in an era of formal communication that the modern office has all-but forgot.

Letters, especially formal letters, are governed by a clear set of rules and codes. Email, which was built as a virtual version of letters, was more of a communication grey area, spawning a hazy etiquette system all of its own.

The advent of instant messaging muddied the waters even more, with habits seeping across into email that horrified some but were warmly welcomed by others.

Nowadays, emails can feel like a minefield. Who hasn’t wasted an hour crafting a simple message because they’re worried their tone will misfire and cause offence?

Here are the top four email etiquette nightmares:

1. You lost me at hello

The very first word of your email is often the most fraught. Nowadays, most people start with "hi" but there’s always an exception who deems anything but "dear" impertinent. And if that person is a new/potential client, you’ve made a bad first impression already.

What’s more, you then have to figure out at what point in the email exchange you can launch straight into answering the question with a simple "hey" or no salutation at all. If neither of you are willing to risk it, you can go on writing bulky formal-sounding emails (and wasting precious time) for weeks!

2. Re: Re: RE: fwd: Re: Changing the subject

Email subject lines can be a total pain when you have to trawl back through your inbox for a key piece of information.

For some reason, changing someone else’s subject line feels rude, and no one wants to be the first to do it.

The conversation might have moved on from the original point days ago, but everyone copied in feels that they have to keep the subject line (and the entire email chain to date) as a reference point for all their replies.

Even though this means sending all the same information to each other, over and over again, with just a single new line tacked on the top. How inefficient.

3. Brusqueness

Because email falls into that tricky place between formal letters, social media and instant messaging, it’s really easy to misjudge the tone and sound as if you’re being rude or rushed.

Sending a text that simply confirms the answer to a question or warns someone that you’ll be late can be a few words long without seeming blunt, but write the same thing in an email and your recipient might well take it as an affront.

4. Over-friendly sign-offs

There comes a time in everyone’s life when they find themselves staring at their screen wondering how one tiny letter can cause such panic. Such is the power of the unexpected "x".

Adding a kiss to the end of a text to a new friend is awkward enough. Are you being forward? Is it appropriate? Will they find this weird? Throw a work relationship into the mix and signing off becomes a high-stress situation.

So what do you do when a client, colleague or contact sends you an email with an "x" on the end? Ignoring it is probably the safest course, but there’s always the risk that you’ll cool off a (professional) relationship you’ve been fostering for a while. It’s enough to make you want to ditch the laptop and train a carrier pigeon.

Avoid these four email etiquette faux pas, and you'll be just fine. Or check out the further resource on information about how to write a professional email.
https://fleep.io/blog/how-to-write-a-professional-email/
Article Source:
http://www.articlebiz.com/article/1051647732-1-email-etiquette-nightmares-we-could-all-do-without/

SEO Tutorial for Beginners - Step by Step Guide 2020!

Monday, 24 February 2020

E-delivery is the Green Step to Business Success

E-delivery has a vital role in the business communication process to boost up digital mailroom efficiency. The process is a green step towards profitability and business growth. Mailroom E-delivery systems do the core planning of data communication management and delivery.
This makes it inevitable for a mailroom to safeguard the automated process.

Customized E-delivery Mailroom

A fully customizable system is running behind the mailroom for data document delivery at a specific level.This ensures the business communication is running smooth without any delay. The process of e-delivery for customer interaction can be planned and scheduled on priority order. The system will automate the delivery on time and make alerts on any irregularities.

Most Out of Electronic Document Delivery

E-delivery is the most efficient cost effective system of a mailroom to manage, host, and deliver documents electronically. The process involves no other manual support to input any data or manage document delivery. The financial and banking sector operations on consents and application is fastened by e-delivery system. The companies find this application for easy staff communication management and efficient work flow system. The banking sector and financial institutions not only uses the electronic documents for internal process. Moreover, they uses this as the safest system for better client communication management. The electronic documents are safe enough for private document creation,customization, processing and delivery.

3 Major Benefits of E-delivery

The option to deliver important documents to customers is mostly by e delivery platform. Here are the major 3 benefits of using edelivery.

Cost

The company switching from paper to e-documents gradually saves money and labour costs. In a paperless office, money is saved on paper, ink, printing and more. Almost all customizable features are built in.

Easy to Use
Customers prefer e-documents as they are easily manageable and won't get misplaced like paper. Once received, documents will be safe in the inbox or hard drives. They don’t have to spend time on sorting or searching for paper and will find this to be the most easy solution.

Security
E-delivery ensures safe handling of documents to the respective person alone. The documents won’t assume the risk of being placed into the hands of others as they would if they were to be delivered physically. Mailroom e-delivery is secure enough to drop the document safely to the hands of a particular person.

E-delivery systems are the integral part of a digital mailroom for a data secure business organization.
Nathan is working as the marketing representative of document output center. He talks on the Green steps of e-delivery in business growth and its impact in mailroom. He likes writing novels, reading and beyond that site seeing.
Article Source:
http://www.articlebiz.com/article/1051639282-1-e-delivery-is-the-green-step-to-business-success/

Email Marketing Secrets: Here's What's Working Now!

BOOST Your Website Ranking Today

Do you want your website ranking Boost Today?

Then you’ve to follow this strategy.

I studied 20 thousand random keyword searches and found 15 best on-page SEO strategies to boost organic Google rankings.

I am here to help you with the actionable takeaways so you can learn how to optimize your website for search engine.

And you know what?

Ranking will harder than your thinking If you do not follow these tricks.

Today, Google is very sophisticated about how they evaluate a page's content. which means that old school keyword optimization doesn't work as well as it used to.

Fortunately, I discover a bunch of techniques that you can use to rank high in Google.

#12: Use Short URL= Industry studies show that pages with short URLs may have a slight edge in Google's search results.

#11: Keyword in URL= Use your primary keyword in your URL. It can make a difference in your ranking. When creating your URLs, make sure to include your target keyword in that URL.

#10: Use LSI keywords= Use LSI Keywords into your content as much as you can. These help Google understand the context of your page's content.

#9: Keyword in headline= Use your keyword in the Title or headline (H1 tag). Nobody clicks any title without their search term.

#8: Create In-depth Content= You also want to publish long content on your blog. Why? Longer content tends to rank better on Google.

#7: Title with CTR= Don't forget to optimize your title tag for CTR. Use Modifiers, Number, Bracket, and Parenthesis that can help boost your click-through-rate.

#6: Add internal links = Whenever optimize your content, make internal links to pages that you want to rank. But not just any older pages, pages that you want to rank higher.

#5: Add external links= Add a few external links to authoritative websites. I reveal a study that shows why external links are important. Don't forget about internal linking.

#4: Re-optimize titles= Check your search console and Re-optimize titles on underperforming page 1 ranking.

#3: Page Speed Optimization= Optimize your page (and website) for site speed. This is one of the ranking factors that Google has confirmed that they use.

#2: Use Multimedia= include multimedia in your content. I've found that this helps boost user engagement --something that search engines directly measure.

#1: Improve UX= User experience is the most important for your ranking. It reduces the bounce rate of a site. Improve UX by enhancing UI.

There are three more important tricks which I cannot explain here. It needs to be done practically.

When I used this strategy, my traffic increased more than tripled.

Yes, It is that simple.

If you can implement those SEO tactics by yourself, that’s good. Or, I’m here to help you. Check out my On-Page SEO service.
Here is my gig, Please check it here https://bit.ly/2SdwC9j
Article Source:
http://www.articlebiz.com/article/1051649333-1-boost-your-website-ranking-today/

Sunday, 23 February 2020

Best Methods to Build Rapport - Anthony Robbins

Web Development Outsourcing


Today, more people than ever discover new products and services on the internet and implementing powerful on-page SEO practices and optimization for search engines became absolutely crucial to succeed for every modern company in order to stand out in Google or any other search platform. The only problem is, that most companies have no knowledge how to optimize their web pages for Search Engine Optimization. However, they don’t have to. They can use web development outsourcing.

Outsourcing is an agreement in which one company hires another company to be responsible for a planned or existing activity that is or could be done internally, and sometimes involves transferring employees and assets from one firm to another.
In many branches of business, it is a trend we have been observing for the past few years, even a whole decade. It’s only natural to see outsourcing - in terms of software development now. If your company’s growth needs a webpage (it usually does, regardless of industry), you must have thought about creating a web app. Whether you thought about a simple portfolio, blog or e-commerce shop, you might want to hire someone to do it for you. Considering that polish, russian, chinese and japanese developers are ranked very highly (top 4 in the world in the Top Coder ranking), you might consider software development outsourcing.

One of the most significant aspects for every business owner are qualifications of who they employ and expertise in technologies they want to use. That applies to software developers, who use modern and up to date technologies. We want them to be highly educated experts. Moreover, Poland ranks 13th out of 80 countries in the EF English Proficiency Index and 1st in "high" category, which means that polish programmers speak english really well. Russia, China and Japan are far further, 42nd, 46th and 49th accordingly.

Another demand for every business is safety and protection of data. Top IT companies in every country provide prime security. Most of the companies offer non-disclosure agreement and intellectual property contracts, so every entrepreneur can be sure that security will be a top priority. As an additional aspect, Poland, as a member of the European Union, has been serious about IT protection and data security for years.

But everything in real world comes down to money. Poland has the lowest working costs within the European Union. While a world-class programmer can earn even $100.000 a year in Silicon Valley, you can find just as skilled Senior Developer in Poland for less than $38.000 a year, according to 2018 Report on Programmers. Skilled developers in Japan earn a little bit more, with average of around $40.000 a year. This gives an opportunity for mind-boggling costs reduction when developing an app for your company.

In the end, you might be certain that subcontracting a software development company from Poland, Japan or virtually every country you are interested in should give amazing results, not only in terms of a webpage you get, but also the money you save. We can’t forget that bonds are also very substantial and may lead to splendid projects in the future. If you are interested in reading more about outsourcing IT projects to Poland, please check out this article: https://www.universalhunt.com/articles/software-outsourcing-to-poland/29427
I study Business Informatics in WrocÅ‚aw, Poland. I also work in sales team in Zaven https://zaven.co/
Article Source:
http://www.articlebiz.com/article/1051649764-1-web-development-outsourcing/

Saturday, 22 February 2020

TikTok For Business

Benefits of optimizing your website for local SEO


Being a local business owner, restricted to a specific area or vicinity, you might feel like the advantages of investing in building a google presence for your website are none. This might be because, with a simple Google search, you will be head to head with corporate giants such as Amazon and eBay, but if you are aiming to improve your local standing, local search engine optimization can do wonders.

Similar to standard SEO, local search engine optimization refers to the strategies and processes you can implement in your website development to enhance the visibility of your business on Google and other search engines when a person of your local vicinity performs a search online.

Conducting local search engine optimization for your business can prove to be beneficial and we will take a look at some of these benefits to paint a better picture of local SEO.

Local SEO processes including citation building, are ways to improve your visibility - One of the first things that you will notice when researching local SEO is "online business citation". An online business citation is just an online mention of your company’s name, phone number and physical address, the data formally known as NAP (Name, address, Phone Number)

Higher local visibility ensures greater foot traffic, more service clients and in turn greater sales – Local SEO provides optimization relevant to your local area, town or city, so that you people can locate your business effortlessly, putting you one step closer to imminent sales. This helps in pushing search traffic relevant to your business’ content, which in turn increases foot traffic, ensuring greater clients in need of your content, services, and products and guaranteeing greater sale revenue.

Marketing your content and building links can boost both relevance and eminence – The prominence of your business in the online market relevant to your location, and the efficiency in meeting the user-search requirements determines the local ranking of your website. Marketing your content through local SEO tools can help in building linkage with your customers, bringing them closer to your business, to increase engagement and brand loyalty.

Google My Business Signals serve as a prominent feature to increase local ranking – Although you cannot change your location based on the requirements of the searcher, you can positively influence your website’s online prominence through other factors which can optimize the search traffic flowing towards your website. Google My Business is an online directory that provides your business’ location, listing, category, and weblink.

About 86 percent of online searchers use Google Maps to locate certain products and services around their vicinity. 51% percent of individuals use their smartphones to look up locations of companies, restaurants, etc. on Google every day. 1 in 5 of online shoppers within a day of visiting a certain business’ website purchase a good or service from it. Integrating Google Maps feature on your website and in your Google My Business profile is another effective local SEO strategy to increase bounce rate and time-one-page factors of your website. The social signal of your business is enhanced, as an accurate location of your business is now provided online. Greater foot traffic is hence diverted towards your business, again ensuring sale revenues.
For more information on SEO services please visit www.digitalg.ca or email us at info@digitalg.ca
Article Source:
http://www.articlebiz.com/article/1051652842-1-benefits-of-optimizing-your-website-for-local-seo/

Friday, 21 February 2020

How to Get Your Business the Most Attention Possible in 2020

Helpful Tips to Bulletproof Your SEO Strategy

Search engine optimisation is a long-term investment in Edinburgh and if you are implementing the right tactics, you can get results for months to come. However, the problem is that SEO is an online marketing technique that is constantly evolving and changing. The only way to get any results from this strategy is by adapting to the various algorithm changes of the search engines and trends. Below given are a few tips that you can consider to boost your SEO strategy.

Perform keyword research in a scientific way

An SEO keyword is a phrase or word that Internet users are using to search for products or services online. If you want to increase your website's visibility in Google and other popular search engines, you must invest time and resources to perform keyword research in a scientific manner. Thanks to the advent of voice search, it is recommended that you avoid short-tail keyword and stick to long-tail keyword. Also, it is crucial to conduct a competitive keyword analysis before shortlisting the keywords that you would want your website to rank for. If you lack the time or the keyword research tools, you can connect with an online SEO agency in Edinburgh.

Develop a content marketing plan

Developing a solid content marketing plan might seem like a daunting task, but it is a necessity. If you do not have any writers within your company, you can hire the content writing services of a digital marketing agency. The professional writers will help you in coming up with fresh, new content ideas for your blog section. They will craft content based on the keywords that you have researched, which will help your website gain online visibility and drive more traffic. Also, the professional writers can help you come up with articles and blogs that are crafted as per the rules and regulations of Google's featured snippets. Having your content featured here can get you more brand awareness and help you achieve the new position zero.

Establish a link building strategy

Contrary to what a lot of webmasters are saying, link building continues to be an important SEO tactic. Building links can help you gain authority and earn the trust of your potential customers. However, you must not give in to backlink schemes. Black hat link building strategies will get you into trouble. You may get a lot of links in a short time, but the moment Google finds out that the links are not of good quality, your website will be penalised. So, make sure that your link building strategy is based on white hat tactics as set by Google and other search engines. Also, always give importance to quality over quantity when it comes to getting links.

So, these are a few of the SEO tactics that you can consider to implement for the year 2020. This can help to make your SEO strategy bulletproof and fetch you the results that you desire. However, if you want to know specific strategies that work for your website, partner with a professional agency.
Nhance Digital is an online SEO agency in Edinburgh with an ever-expanding client base in North America and Europe. Their team of experienced SEO professionals deliver ROI-focussed strategies.
Article Source:
http://www.articlebiz.com/article/1051652965-1-helpful-tips-to-bulletproof-your-seo-strategy/

Thursday, 20 February 2020

The Viral LinkedIn Marketing Strategy - How to Get Insane Reach on LinkedIn

What is SEO? • SEO for beginners • Yoast

At Yoast, we believe that holistic SEO is a great way to get your company or product in front of your ideal target audience because you focus on making every aspect of your site awesome.

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Tips to Help Your Website Generate More Leads

Sales are the lifeblood of any kind of business, irrespective of their size. Most sales start of as enquiries or leads, especially for B2B products or services. These leads have to be nurtured into sales opportunities. So, if you want cashflow to be booming and wish to make a lot of sales, you need to ensure that your sales team get a steady flow of leads. One of the best ways to generate leads that can potentially turn into sales is creating a website that is well-designed and optimised for the search engines. If you already have a website, below given are a few tips that you can consider to produce more leads.

Have a simple and clear website design

It is crucial to have a business website that appeals and attract your target audience. You have to ensure that your website is engaging and can be navigated easily. If your website fails to make an impression on your targeted market, your leads will be slow. Make sure not to make the design of your website too complicated that it confuses your audience. A simple, clean website with relevant information will help you stand apart from your competitors.

Have regular CTAs

You have to make the purpose of creating a website clear. It might be that you want visitors to enquire for a quote or you might want potential customers to call or email you. You can add relevant call to action buttons as per your objectives or the action that you want your visitors to take. Also, make sure that the CTA is clear for everyone to understand.

Have a blog section

Adding a blog section in your website design can help boost your SEO efforts. By maintaining an updated blog section, you will make sure that your website is found easily by popular search engines. This will drive traffic and you will get more enquiries. Also, your potential customers will be educated about your existence. You can update the blog section frequently by adding informative content related to your product/services.

Make sure your website loads fast

Nobody enjoys surfing a website that is slow and takes a long time to properly load, especially since most users are surfing websites on their mobile devices. If you have a website that takes over 3 seconds to load, you might be losing a lot of visitors. You can hire professional SEO services in Edinburgh to find out if you have a slow loading website and the steps that you can take to speed it up.

Your website should be easy to access

Your website should not be too complicated for visitors to navigate. They should be able to quickly find what they are looking for. Also, your website should work seamlessly across all devices including desktop, tablets, laptops, smartphones and other mobile devices.

So, talk to an expert to implement the above-mentioned tips. A professional SEO firm can also carry out a thorough audit to find out the strengths and weaknesses of your website. They can provide you with bespoke solutions to help achieve your business objectives.
Nhance Digital is the premier provider of SEO services in Edinburgh. This agency can tweak your website design to generate more leads and drive traffic.
Article Source:
http://www.articlebiz.com/article/1051653067-1-tips-to-help-your-website-generate-more-leads/

Wednesday, 19 February 2020

How to Sell A Product - Sell Anything to Anyone - The A.I.D.A. Method

15 SEO Case Studies For 2020 (Best Examples of SEO Strategies )

I like your product manager.

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Effective Ways to Build High-quality DoFollow Backlinks

Link building continues to be the foundation of SEO efforts. Good quality links make users and search engines trust the business website and view it as an authority in its niche. If you have a website in Birmingham and struggling with link building efforts, below given is a roadmap to make your link building experience easier and hassle-free.

Guest blogging

Guest blogging or posting is one of the most effective and ROI-oriented link building strategies that you should consider. Guest posting can help you gain DoFollow backlinks. But, you should steer clear of spam posting inferior quality content for the explicit purpose of getting backlinks. You need to create original, relevant and informative content that will help establish your brand as an authority in your niche. The next step is to find authoritative websites that accept guest posts. Send your guest blog to those websites and wait for their acceptance. Once accepted, you can reap the benefits of more traffic, brand awareness and so on.

Provide high-value comments on other websites

If you are providing your valuable comment in a popular blog, you can be sure of someone seeing it. Make sure that your comment is constructive and succinct. This will prompt a response and you can gain a backlink. This is one of those rare situations where everyone wins. The writer of the popular blog gains some attention whilst your website gains backlinks.

Find and fix broken links

There might be times when you click on a link, but it does not take you anywhere. Such links are referred to as broken links and a 404 error will be displayed. There might even be accompanying message saying that the website requested is no longer present or available. You can make a note of such websites and drop a note to the webmaster of these websites. You can simply let the webmaster know of the broken link or you can request that your link is fitted to the missing content. However, you have to make sure that you have a content that relates to the link and matches your niche. In most cases, webmasters are eager to replace broken links with something relevant. But, the trick is to find websites that are genuine and of high authority. For that, you can seek the help of a professional online SEO agency in Birmingham.

Target the people commenting on the content of influencers

If someone is taking the time to comment, it means that they care about the value that the content is providing. Also, it is highly likely that they might be willing to check your content, if it is offering more or equal value than that of the original article. By reaching out to them, you can get a lot of links thanks to their potential of sharing your content.

So, these are a few of the tactics that you can implement to build a robust backlink profile. For more information, you can reach out to an SEO agency in Birmingham.
Nhance Digital is an online SEO agency in Birmingham offering full-service digital marketing solutions. Their services are priced competitively and tailored to meet specific needs.
Article Source: http://www.ArticleBiz.com

Tuesday, 18 February 2020

HOW TO GAIN ORGANIC REACH ON FACEBOOK IN 2020 | GROW FROM 0 TO 100K LIKES FAST!

The Complete Social Media Marketing Guide [2020]

Pinterest is also an ad platform meaning that you can actually promote your pins to gain enough characteristics in common that they can both be defined by just one fictional persona.

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Foolproof Ways to Grow Your Instagram Followers in 2020 (and Beyond)

Ahh, Instagram. A platform with over a billion active users each month, it’s a well-loved social media outlet! The Instagram user base is growing fast. With such immense popularity, it’s a stern networking and engagement-building tools for a brand.
It's challenging to grow your Instagram followers, but it doesn’t have to be anymore.
Check out these surefire ways to build your Instagram, follower numbers, and likes.
Don’t Use Bots, Power Like And "Growth Techniques."
Like most social platforms, Instagram keeps the recipe behind its working a secret. The Instagram algorithm seems like a rather esoteric project for some users.
In a quest to beat the algorithm, most users resort to the use of forced growth techniques. Most users add automation services described as "spam-my". It also includes the use of bots and artificial engagement "power views and links". Though this boost visibility, it doesn’t yield much on leads and customer conversion.
Using "spam my" tactics and buying, relevancy is tempting, but won’t hold much in 2020 and beyond. It’s a risk not worth taking. Instagram is cutting down on fake engagement resulting in account restriction and ban.
The same applies to buy followers you end up with an inauthentic community. This doesn’t help much with your brand, and it won’t translate into sales or conversation any time soon.
Use the Best Instagram Hash tags for Followers
Let’s talk about the use of hash tags for followers, relevance and engagement.
Hash tags are crucial for posts visibility, and views boost on your content. When used right, they are the best ways to increase the reach of your content. This results in more traffic (followers and engagement) on your account.

Hash tags are like black holes; if you don’t get it right; your content gets sucked into the abyss, not seen again. And you don’t have to start big; after all most popular hash tags let more people know the content.
Right?
Wrong.
Why?
A hash tag with a million posts seems extraordinary at first glance, but it’s tough for your brand content to stand out. Before using hash tag undertake deep research. Make use of a branded hash tag
Captions for Instagram
To write a great caption requires the getting right tone. For example, celebrities leave the caption blank or add an Meiji. They have millions of followers and can get away with it. Even so, it would help if you created a meaningful engagement with a great caption.
Here is a formula or some doable captions:
• Write longer captions
• Be authentic and focus on building connections
• Remember to use a call-to-action
Use Your Bio as a Business Card
Your Instagram bio isn't an afterthought. Your bio is your business card and storefront. Anyone coming to your profile will decide whether to follow you in a matter of seconds. Your bio should convince them to do so.
The best bio gives the reader a clear picture of what your brand is all about. Include something that piques the lead interest. Use ratable details or humorous line that will prompt the reader to take a specific action.
Tips to optimize your Instagram bio:
• Use a keyword in your name field to boost Instagram SEO.
• Choose an attention-grabbing profile picture
• Make it clear what your brand stands for, and make it interesting
• Let your audience know what to do with a strong CTA

Use Stories & Live Streaming To Boost Your Instagram Growth
Stories and live streaming are the newest features of Instagram. You can use the new features to boost your Instagram presents new products, relevant news, updates and behind the scenes of your brand.
You can engage your audience with polls and question.
To boost your stories:
• Use hash tags in your Stories to maximize their reach
• Use geotags to target (strategic) locations.
• Highlight your best Stories
• Tease your new posts in your Stories
Live Streams
Live streaming provides your followers with authentic interaction. It also builds a more personal connection with your audience. A live stream is a magic that takes priority in the stories.
Use the live streaming to get into the radar of your followers.
Tips to get more Live Streams surefire:
• Use the sense of urgency to your advantage.
• Create an interactive experience.
• Promote your Instagram Live on your Stories.
Use Instagram Feed
Day in day out, Instagram is getting better, and the competition has gotten fiercer. To keep your brand on the top, invest top-notch content.
Take your images to the next level with:
• Have a consistent Instagram feed theme
• Use ALT tags to boost Instagram SEO
• Don’t forget to use Instagram location tags (geotags)
• Post at the right time
Use IGTV to Reach More Followers
IGTV is the new kid on the block, fore-casted to become a severe You Tube competitor. The content stays on the platform forever, a place to post quality. Instagram is making the feature prominently, hence make use of it.
Tips for doing this:
Make your IGTV videos discoverable with hash tags
• Post a video preview
• Choose an eye-catching thumbnail
• Pay attention to your titles and descriptions
In the end, metrics like engagement, follower count and post likes are pure vanity metrics. Gentle on the outside, but they don’t translate to actual sales or conversions. Checkout……
http://www.articlebiz.com/article/1051653387-1-foolproof-ways-to-grow-your-instagram-followers-in-2020-and-beyond/
Bloggger, Article writer, Copywriter

hire me https://www.upwork.com/fl/nathanm674
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Monday, 17 February 2020

How to Attract Customers - 5 Marketing Strategies to Dominate Social media

Make Money Online - Techpanda

The GoMoney referral program is one of My advanced level arts.

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Hackers Beware! 15 Easy Ways to Prevent Hacking

Last year, President Trump pleaded with the Justice Department to investigate a hack. According to the president, China likely hacked into Hillary Clinton’s emails. Many of the emails, he alleged, had classified information.
The FBI never found any evidence to support the claims, but it begs the question: can we prevent hacking?
If high-profile individuals like Clinton can get hacked, then how can we protect our data?
Keep reading to learn the 15 most vital tips to protect yourself from cybercriminals.

1. Use Two-Step Verification for Email

The number one thing you need to do to protect yourself online is secure your email address. Hackers who have access to your email can change other accounts.
If possible, you need to set up two-step verification for your email.
You’ll have to use your password and another verification method before getting access. This is an effective step that will prevent hacks.

2. Create a Unique Password

Another step in stopping hackers is making a good password. The majority of internet users make very bad passwords. In 2014, for example, the top five most popular passwords were:
  1. 123456
  2. password
  3. 12345
  4. 12345678
  5. qwerty
Cybercriminals who crack passwords upload the information to databases online. That means anytime you use passwords on the database, it’s already exposed to hackers.

3. Update Your Computer or Device

Another tip on how to prevent hackers is to keep up-to-date with software updates. These important updates often have patches that fix vulnerabilities.
Failing to update may leave you open to an attack. It’s best to set your phone or computer to auto-download updates as they become available.

4. Password Protect Your Internet Connection

Too many internet users fail to password protect their own internet connection.
Without a password, all the data that you send and receive is completely exposed. That means anyone in range of your router can get this data.
Criminals can also use an open network to spread infections or steal your bandwidth. At worst, they could use your connection to conduct illegal DDoS attacks.

5. Reconsider Connecting to Open WiFi Networks

Understand you face the same risks of exposure when you connect to an open public WiFi network.
Here are some tips on how to protect yourself from hackers on a public network:
  • Always turn off the ‘auto-connect to WiFi networks’ setting
  • Only enter in login information when the site has “https” rather than “http.” The “s” indicates a secure connection to the website.
  • Avoid logging into accounts through apps. Instead, use the internet browser
  • Always log out of your accounts after using them on a public network
As a general rule, only connect to a public network when you have no other choice.

6. Prevent Hacking With Faraday EMP Bags

When pondering how to stop hackers, few consider the possibility of a major grid attack.
Electromagnetic pulses (EMPs) have the ability to destroy electrical devices. EMPs may occur as a result of a deployed weapon or natural phenomenon.
There’s very little you can do to protect your electronics from an EMP blast. It’s recommended you look for an EMP tech bag like the one found at https://techprotectbag.com/.
These bags can stop your devices from getting destroyed by an EMP. In a large scale attack, this bag could be life-saving.

7. Don’t Trust Email Links

A major tip on how to prevent hacking is to vet all links in emails.
Never click on a link from an email unless you trust the source. Even trusted sources sometimes send malicious emails on accident when they’ve gotten hacked.
It’s becoming more common for cybercriminals to mimic legitimate websites. They’ll ask you to log in on this duplicate website that actually steals your data.
When in doubt, type the known website’s address into your web browser rather than clicking a link.

8. Limit Your Social Media Friends List

I know. It seems silly to suggest you not talk to strangers on the internet in 2019. Still, consider how much personal data you leave exposed on social media every day.
Modern-day hackers use a technique called social engineering. They attempt to manipulate targets by befriending them. This often leads to them letting private information slip on accident.
Social engineering can also impact you when a hacker adds someone on your friend’s list. They can gain access to your private profile by being friends of a friend.
The best way to avoid being a target of social engineering is to deny friend requests from people you don’t know.

9. Consider a VPN Service

These tips suggest maintaining privacy on the internet is very difficult. It isn’t impossible, but it’s very close.
Even the most infamous hacking group, Anonymous, found this out the hard way. Hundreds have gotten arrested after learning their actions weren’t so anonymous after all.
If you want to maximize your privacy, consider using a VPN service. VPN is short for virtual private network. This type of service shields your computer’s IP address when you go online by using a middleman.
This middleman does all the communicating with different websites. It protects your location, computer address, data, and browsing history.
Usually, this service only costs around $5-10 per month. There are free options as well, but use your best judgment when choosing a service.
Keep in mind that VPN services are not infallible. Law enforcement agencies can still force them to give up your info, so don’t try to use one for illegal purposes.

10. Be Cautious About Your Own Blog

In February of 2018, over 5000 websites got hacked. When cybercriminals hack websites, they steal data like email addresses and passwords.
If you use the same password on your email account, you’re in danger! Always switch up your passwords when creating accounts on websites or blogs.
Your customer’s information may also get exposed during a hack.
It’s necessary to research cybersecurity for blogs if you have your own. These steps will protect you and your readers.

11. Watch for Malicious Apps

Understand not every app found on Google or Apple’s store is safe. Many apps are malicious.
Some apps are covert in their methods. Pay attention when an app asks permission for:
  • Access to your contacts
  • Recording conversations
  • Sending messages
  • Administrative permissions
  • Access to your location
Many apps use this information in valid ways. If the app doesn’t need the data to function, it may be collecting it for nefarious purposes.

12. Avoid Sneaky Social Media Surveys

If you’ve been on social media any length of time, then you’ve run across fun surveys. You answer lighthearted questions, share, and wait for your friends to answer too.
Most surveys are for entertainment, but some may be prying for specific information. Some survey answers could also be verification methods for your accounts. Be careful of posting:
  • Your birthday
  • The road you grew up on
  • Your mother’s maiden name
  • Your first pet
  • The first company you worked for
  • The city you got engaged
  • Where you were born
  • Where you attended college or high school
  • Your favorite food
These answers could allow hackers to gain access to your account. They could answer your security questions based on your survey answers.
They may even be able to change your password!

13. Consider a Password Manager

Password manager programs help you create unique, hard-to-crack passwords for each account. Usually, the manager lets you create a master password to access all your accounts.
This step makes it very difficult for a hacker to access your accounts by password cracking. If one of your accounts does get hacked, your manager will alert you right away.
The method isn’t perfect because a master password can also get hacked, but it’s much less likely.

14. Delete Data on Old Devices

Almost 44 percent of Americans will upgrade their phones as soon as possible. This means a lot of working tech gets resold on the market.
Whether you’re upgrading a computer or smartphone, never get rid of it without wiping it. Otherwise, the new owner may have access to all the data you left on the device.
The best advice is to restore your phone or computer back to factory settings.

15. Be Wary of Giving Information to Businesses

Companies try to avoid massive cyber attacks, but major breaches still occur.
If you aren’t required to give personal information to a company, then don’t. Never volunteer your phone number, address, or other information unless necessary.
It’s better to take your business elsewhere than to have your data exposed in a hack.

Don’t Fall Victim to Hackers

Over the past two decades, internet hacking has exploded. Hacking actions have forced the hands of politicians, businesses, and online users.
Yet, collectively, we continue to remain oblivious to the real dangers of the internet.
We must take steps as individuals to prevent hacking and protect our personal data. Otherwise, we are spiraling toward a privacy-free world.
Take heed of these 15 important tips, and try to incorporate them into your internet routine. Don’t be the next victim of a hack.
By Dale Harris